Why would I need that? My nephew can make me a logo…
What is corporate identity?
Corporate identity is the image of the company, business or product, as seen by the end user. It can be established in a variety of ways, including creating a recognizable logo, color scheme, patterns, stylistic features, illustrations, typography, etc.
Why do we need corporate identity?
Corporate identity lets us know that the company has established itself, and secured its place in the market. This fact increases the customers’ confidence in the company, along with their trust. Corporate identity can also help your company stand out from your competition, as well as increase its recognition.